What is The Pł Approach all about?
Basically, it is the title of our proposal for the Health Promotion Board's Marketing Strategy Challenge Competition, where teams have to come up with a strategy to encourage teenagers to adopt a smoke-free lifestyle with a limited budget. More details about the competition can be found here.
This website is a revamp of the original one, with better accessibility as well as featuring more downloadable wallpapers!
You can start exploring the site using the navigational menu on the top of this page, and browse through sub-pages on the left of almost every page.
Discover the joys of life without cigarettes and have fun!